Tag Archives: Self Publishing

2019 – Year In Review

Since we’re about out of year, I decided to hurry up and put together my post for my year in review. I’ll be comparing to 2018, which you can see here.

You can listen here to my 2019 in Review and 2020 & Beyond Podcast. It’s got a slightly different focus than this post.

Conventions

I didn’t do as much playing or running RPGs or playing any games as I had hoped. While I did attend Gary Con, Marmalade Dog, Grand Con, and UCON, I had a larger challenge than normal getting in the mood to plan and run games. I did manage to submit games to run for the usual conventions I attend, Gary Con, Marmalade Dog, and UCon. As always, it went well and both I and the players had fun.

I also participated in Procrasticon I. A bunch of Anchor podcasters threw together an impromptu 24 hour online con. I signed up to run a game, but no one signed up. I played in a couple of games and had a blast. One is the Monday night game I play in now.

Barrowmaze using Delving Deeper was an online game I played several sessions. My first character, a fighter, died, carried off and eaten by ghouls. My current character is a 4th level cleric. We’re on hiatus til spring.

B/X in the Broken Lands with the Orcs of Thar Mystara supplements. I play a 4th level hobgoblin Monday nights.

Playing & Running RPGs

It wasn’t until the middle of September that I managed to get the bug to create a new campaign that I actually ran an online game. I settled on Delving Deeper, and created a campaign that I called Delvers’ Deep. The name Delvers’ Deep comes from the only thing I ever submitted to the One Page Dungeon Contest, The Dire Druids of Delvers’ Deep. I’ve run that at a few conventions. Only the name so far, exists in the campaign world. I ran it as a drop-in/drop-out game, sort of a modified West Marches. After 9 sessions players were unable to commit and then my work got busy.

Sadly, the amount of work for the day job has gone off the charts. I ended up cancelling games, and finally putting my campaign on hold until things return to “normal”. I’ve used up so much of my creativity that I also broke the pace of my regular podcast. I went from 3 episodes a week to none. I went over a month without a podcast until I had an episode on December 6th. This has also affected the frequency of blog posts and my drive to work on my monthly PDFs.

Card Game

I’ve had a hard time motivating myself to do some more hard work on the card game. Playtests have been very informative, but I haven’t done as many as I wanted. I have added some detailed notes for some additional rules based on feedback from the last few playtests. I need to build test deck 3. The amount of work that is is a mountain, that I have yet to climb. I can do it in a long day. I had hoped to have it in my hands by now. I really want it in time for Gary Con.

What about the Kickstarter? I’m really torn about this. I don’t have the new art as fast as I want. I’m also burnt out with Kickstarter, and get the impression many are. That is in addition to the way Kickstarter treats it’s workers. Also the Kickstarter user interface is very crude. I built a dummy campaign to figure out how to do what I want, and it is not easy. Part of me wants to just put the game out on Game Crafter, which is very easy. But I want to make it easily available worldwide. So I’m also considering DriveThru Cards. I need to order a deck from there to see what sort of quality it has.

Part of me just wants it done. I’m sure many other creatives hit that same wall. I just need to persevere and do the best job I can to make the rules and the cards work. I had an idea for a Halloween themed deck of cards about 6 weeks before Halloween. I’ll see about maybe doing it for 2020, if everything comes together for the game.

Publishing

This time last year, I had 5 PDFs on DriveThruRPG. Currently I have 17 since I have yet to complete the PDF for December. I will finish up my December PDF and publish it before the end of the year. This will give me my first calendar year of publishing and sales.

I now have 2 Copper Best Sellers and 2 Silver Best Sellers on DriveThru RPG. My first PDF, Locks, Vaults, and Hiding Places [Affilate Link] is only 19 paid sales away from Silver. My first Copper and then first Silver, Caravans & Trade [Affilate Link] , is 77 paid sales away from Electrum.

You can check out my full list of titles at my DriveThru RPG Publisher Page. [Affilate Link]

By The Numbers

Publishing:

  • All Time Grand Totals: 6389 total downloads for 678 paid sales $840.85 $588.60
  • 2019 Grand Totals: 5171 total downloads for 471 paid sales $585.77 $410.04 (All included in the numbers above.)
  • T-Shirts on TeeSpring – Still 0 sales beyond what I’ve bought for friends and family.

As a DriveThruRPG Affiliate, I’ve made $113.56, all but the last $25.00 spent on new purchases. Just waiting to spend it on another game or supplement.

On Patreon, I have 5 followers, up from 3 last year. I had 6 at one point, and would have 7 had 2 not had to drop off. $137.00 before fees. I’ve seen none of it since my personal and business accounts linked, it minimizes how much I pay each month for all the other Patreons I back. I really appreciate my patrons and their feedback and encouragement.

A few months ago, I decided to enable ads on my podcast. I have yet to go through the back catalog and insert a spot for ads. I’ve made a whopping $14.67.

Amazon Affiliate. I’m an Amazon Affiliate, but have yet to have anyone buy anything. They give you 180 days for a qualified purchase or they drop you. This is my second go around at this. I don’t expect to get rich, but would love for enough to negate my expenses for web space, domain name, art, etc. I’ve got 12 years give or take before I retire, and I need to achieve at least a net 0 expenses to maintain all the things I hope to be doing when I can give up my day job. Here’s a link to games. I’d greatly appreciate anyone using this link as it helps me out without any expense to you.

Here’s one for Dungeon Crawl Classics. [Affiliate Link]

[^ Affiliate Link ^]

So I’ve made $1,106.08 before fees, leaving $849.98. That does not cover the expenses it took to earn it and I waited to collect the publishing payout for 2018 until 2019 for tax purposes. It’s pennies per hour for all the effort and still less than the net of one regular paycheck. This should illustrate why it is so difficult to make money online, even just a little extra.

YouTube – 474 subscribers up 240 from last year, 71 videos up 7 from last year. With over 40,000 lifetime views. My series Roll20 For The Absolute Beginner is the most popular. I started a new series in 2019 – How To AD&D 1e. I plan to keep adding to each series. Over 425 subscribers to go until I can think about ads, since one of the criteria is a minimum 1,000 subscribers.

Twitter – 1092 followers up 372 from last year.

FB – 143 Likes up 79 from last year and 145 Followers up 80 from last year.

Reddit – Karma of 480 up 408 from last year.

Instagram – I started Instagram on June 26, 2018, but didn’t mention it in last year’s post. I ended 2018 with 67 followers and am up to 128 followers.

Blog posts 52 published posts, down 69 from last year, and 2 new drafts, down 4 from last year for a total of 25 drafts.

Total blog posts 797 counting this one you’re reading.

Podcasting

I have 11,886 total plays among my 170 episodes, for an average of 69.9 listeners per episode. 6 episodes are over 100 listeners. My first episode is at 150 listeners. I plan to do a year end podcast so the final 2019 numbers will change.

Last year’s hiatus due to work and family drama saw my podcast’s trend for growth smacked down. The proliferation of new RPG podcasters on Anchor has made it easier to get lost in the noise. No one has time to listen to all of them consistently.

I wonder how much longer I’ll maintain the effort.

Kickstarters I’ve Backed

I still backed way too many Kickstarters in 2019. 5 that should have delievered in 2018 arrived in 2019. Of 10 Kickstarters that should have delivered in 2019 that did deliver in 2019, 1 was early, 1 was on time, and 8 were late. This is the source of my disillusionment with Kickstarter. I want it when they say they’ll deliver, not months or years later. I go in for Kickstarters that I’ve never used or read the game. I know I’m not alone in this.

12 more Kickstarters are supposed to deliver in 2019, and only 2 of those appear on track to meet that goal or only be a couple weeks late.

I have 19 overdue Kickstarters. I hate to think how much money that is. I have not updated my page here on the blog where I track the Kickstarters I’ve backed. I want to help my friends with their projects, but when so many of them are late. Some do a great job of explaining things and are late for good reason, and do a great job of making sure things go at ASAP. Others do a terrible job of communicating and are late and when they do communicate, it is sometimes more frustrating than silence. I’ve learned which publishers/creators I’ve backed that I’ll never back again because of how late they were.

My Tips For Those Running Kickstarters:

I’ve backed 77 Kickstarters that funded, and only 3 that did not. So my track record of picking the ones that will fund is very good. As for picking those that deliver on time, not so much.

  • If you’re always 6 months late on delivery of a Kickstarter, add 6 months to the delivery date of future Kickstarters.
  • If you’re not good at communicating and keeping backers informed. Don’t launch a Kickstarter. If you do a Kickstarter anyway, suck it up and communicate.
  • Don’t wait to deliver bad news.
  • Do the work BEFORE you click Launch!
  • Pay the artists, layout and others as soon as you have agreed to/when the money arrives.
  • When the money arrives, pay all the bills/vendors to minimize the tax burden.
  • Get along with your team until delivery is complete. Don’t have interpersonal, legal, whatever nonsense. Get it done. Be Professional.
  • Minimize the points where things can go wrong.

Final Thoughts on 2019

I didn’t meet all my goals. That’s a realistic occurrence. However, I did well on the goals I met. I’m still here and I’m not quitting. The nature of my day job with it’s busiest time of year in December and more so in January forces me to pull back from spending time on my hobbies.

I’m also working on a review of the stats of the blog, such as the most popular topics in 2019. That will be another blog post that will take a bit to pull together.

One of the coolest RPG things I ever did was participating as a player and DM for the first ever livecast of a D&D game (5e) from Gary Gygax’s old house to benefit Extra Life. Having a video of all four games allows me to relive it a bit. Seeing how I run a game is also a helpful teaching tool to help me get better.

What’s Ahead in 2020

  • Release my card game whether through Kickstarter or directly via Game Crafter or DriveThruCards.
  • Continue one PDF a month for my Patreon that is also released on DriveThruRPG.
  • Evaluate my podcast and determine if it is worth my time to resume when work slows down.
  • Attend conventions and run and play games.
  • More regular blog posting.
    • I’d like to read more blogs like I indicated at last years round up post, but I didn’t do very well.
  • More videos on YouTube.
  • Run and play more games in person and/or online.
  • I’ve been invited back to the next round of live cast RPGs from Gary’s old house, so I’m letting ideas tumble in the back of my mind.

2019 was overall a great year. I let my thoughts and self-judgement get in the way of enjoying it as much as I should have. The older I get, the more I realize, no one else will ensure I have fun. It’s up to me.

For 2020 Gary Con, I’ll bring my card game for pick up games, and bring some stuff to run or play pick up games. I will focus on playing some wargames and a few other things. I don’t want to pack my schedule, as I want to enjoy things as much as I can with the con more crowded than prior years.

As with last year, I look forward to the changes and opportunities that lie ahead in 2020. I hope it is a great year of growth and opportunity fulfilled for all of you. May you play often, roll well, grow rich and powerful, and save or destroy the world as is your wont.

2018 – YEAR OF GAMING IN REVIEW

2018 was an RPG filled year.

I attended several conventions through the year: Marmalade Dog, Gary Con, Origins, and UCon. I ran games at all but Origins. I plan to continue running games at every convention I attend. Gamehole Con was the same weekend as UCon. Since I go to Gary Con over Marmalade Dog, I decided to stick with a Michigan convention in the Fall. I didn’t attend Grand Con this year, as I attended my 35th high school reunion that weekend.

October saw the epic conclusion of 4.5 years of Wednesday night AD&D game on Roll 20. I managed to join every session.

It was replaced by SWN after a couple week break, and after a few weeks, life got chaotic and I had to cancel plans for 3 of the last 4 weeks. I decided to take a break from Wed. night and my podcast until work slows down in mid-January or after January.

I started a podcast on Anchor and am on all but one of the minor platforms they syndicate to. I have over 4,200 podcast total listens over 68 episodes nearing an average of 63 listens each.

I launched Follow Me, And Die! Entertainment LLC in preparation for the Kickstarter for the card game I keep talking about.

I became a publisher on OBS. Here’s my publisher page [Affiliate Link] . With OBS merging RPGNow into DriveThruRPG, I’m glad I’ve tended to focus on links to DriveThruRPG. RPGNow links will be re-directed to DriveThruRPG.

As of now, I have five PDFs available, released in the final days of each of the last five months of the year, approaching 1,200 total downloads.

I launched a Patreon. So far, with 3 steadfast patrons.

In October, Google announced it will shut down G+ in August, 2019. A few weeks ago, they moved up the date to April, 2019 and will start deprecating APIs in January.

Google takeout is rough. I jumped on the G+ Exporter as is does posts and communities. G+ Exporter can export into either JSON or WordPress backup format. I will post my thoughts on it once I have a chance to restore a backup. Time is running short, since G+ will have the plug pulled in April.

By the numbers

G+ passed 400 followers, and it dropped to the 398 after Google’s announcement of the G+ shut down. Until the shutdown announcement, I was on track to reach 500 by now….

YouTube – 234 subscribers, 64 videos.

Twitter – 720 followers

FB – 64 Likes and 65 Followers

Reddit – Karma of 72

Blog posts 121 published posts and 6 drafts.

Total blog posts 742 with this one.

Affiliate Sales OBS $42.54 All used to buy various books and PDFs, especially shipping for physical copies of Kickstarter rewards.

Total Sales of PDFs as a publisher $231.55, 70% of that comes to me.

I backed 20 Kickstarters in 2018, which is way too many. They all have cool things, but I don’t have time to get to all of them, let alone all the Kickstarters I backed before then.

Speaking of Kickstarter, my plan is for 2019 to be the launch of the Kickstarter for my card game. There are a few things still up in the air, so I can’t narrow it down more. My plan is to launch, fund, produce, and fulfill all within the same calendar year.

What’s Ahead in 2019?

There are many plans in place.

  • Launch a Kickstarter.
  • Continue Producing one PDF a month to my Patreon that is also released on DriveThruRPG.
    • If things come together, produce some larger PDFs. The timing of the Kickstarter will affect this.
  • Resume my podcast once work slows down, either in Mid-January or after January.
  • Attend conventions and run games.
  • More regular blog posting.
    • Also more reading of blogs, whether from my blogroll or via an RSS reader.
  • More videos on YouTube.
  • Bid G+ farewell in April when Google finally pulls the plug.
  • And most importantly of all run and play more games during the week.

I look forward to the changes and opportunities that lie ahead in 2019. I hope it is a great year of growth and opportunity fulfilled for all of you. May you play often, roll well, grow rich and powerful, and save or destroy the world as is your wont.

Caravans & Trade My New Release on OBS

The newest PDF in my foray into RPG publishing is my attempt to scratch the itch that no other tables related to merchants and caravans have done. This volume is Caravans & Trade, PWYW, suggested price $2.00.

I have collected several articles from my site and distilled them down to the most relevant information. This reflects a lot of thought on the topic over several years. Additional information is also included that never appeared on my blog. Further, I have improved the original tables and added many new tables. 

You can see the progression of my reflections on the topic. It is more of a things to keep in mind, with a few tables mixed in.

I briefly mentioned the topic of merchants & caravans on my Podcast Episode 2, I Need A Table.

You can find all of my publications on my published page on DriveThruRPG or RPGNow.

Second PDF on OBS – Library Generation

I realized, as I’m nearly ready to post my third PDF on OBS, that I never published an article here on the blog about my second PDF.

I shared my second PDF, Library Generation Tables at the end of September, 2018. This PDF is all new information, never before appearing on the blog. I have tables to help populate a library with various rooms, book storage units, types of books, and their materials. I also have some new magic items and a new dragon, the Tome Dragon. It is $1.00 and has been downloaded over 30 times.

My first PDF, Locks, Vaults, and Hiding Places, is discussed here. I posted it to OBS at the end of August, 2018. It is PWYW, and has been downloaded over 300 times. 

You can see all of my PDFs on my publisher page.

First Experience with Self Publishing

My first experience with self publishing was as a proof reader, and crafter of the table of contents for The FRONT [Affiliate Link], by +Mark Hunt

Google Docs vs MS Word

What I found is that collaborating on a manuscript has certain pitfalls. Google Docs does not handle Word documents well. You can read them, but it messes up the page count. If you convert it back to a Word Doc, it easily doubles the page count due to how it mangles formatting.

There is supposed to be a way to edit Word Docs in Google Drive, without even having Word, but I am not getting it to work. I found this after Mark and I gave up and I just edited the Word Doc and sent it back to him. Google Docs has change tracking and comments, so it is good for the basics. 

From my experience, Google Docs can be used for the collaboration process to get the text right, then worry about the formatting. If Google Docs can handle linked TOC’s and save them to PDF, then it would be a great tool.

If that doesn’t work, then all parties collaborating on a document would need the same tools. For example, MS Office, or the free Libre Office. A way to avoid sending a file back and forth across Google Drive would speed things up noticeably. Preferably a way to avoid using money to buy a solution. Small self-publishers don’t make a lot of money, especially not until they get started and have enough success to buy potentially better tools.

If you are working on your own, and do it all, and can edit/proofread your own work and do it right, then you can get by without a need for collaborative tools. Maybe there is no free and simple way to do this. Perhaps it takes total isolation of the file in the hands of one person at a time. The main requirement being all involved have the same software to get the same results. However, this means that if one person sees an issue, they can’t fix it in real time and have the other(s) inherit that change.

I am curious about how others have approached this and what their experience has been with the tools used for collaboration on RPG products.

Text First Then Layout

My take is to get the text edited and right and then worry about formatting. This is the standard way to do it anyway. Think old school. One didn’t start laying out type on a printing press to write their document. They wrote and edited the document, then figured out the layout. That is why many prefer a plain text editor for getting the text right, and then worry about formatting and layout.

  A template geared towards automatic formatting of page size, font size and spacing, etc. can minimize the need to getting too fiddly with formatting in a word processor. For a more polished look, something like the free and open source Scribus for layout; or the costly version of various Adobe products can give a sharper more varied layout. PDF’s can be generated by more free software than in the past, and it can even have cross linked TOC’s and indexes. NOTE: I used Page+ by Serif for my first PDF on OBS.

Otherwise, you need the author, an editor, and a layout person. Often a layout person can be a good editor/proofreader, but that should not be assumed, as they are different jobs. A proofreader is focused on looking for typos and other obvious issues, while an editor is that plus making sure it all ties together. A layout person makes sure the visual presentation is appealing and improves the readability. Layout people charge a lot more for proofreading and editing. 

Rarer still is someone who can do their own art for a project, most use either stock images that are public domain or low cost, or custom art bought to order for a given project. One must be aware of copyright on images. If you buy art, usually, you only by the right to use it for a particular purpose or amount of time. I recently found Pixabay for public domain images. One also needs to ensure that the fonts they use are free for business use. Lots of licensing out there to keep in mind.

Getting It Out There

Then, there is one of the various publishers that offer PDF’s or POD, or both. If selling one from your own website, you can easily sell the PDF’s, or make them free. For physical product, you either need a POD service, or make arrangements with a printer that can provide the final product desired.

OBS via RPGNow, DriveThruRPG, and DM’s Guild make it easy to do PDFs and POD on a custom platform for RPGs. Lulu supports both PDFs and POD, but many choose to do PDFs on OBS and POD on Lulu for greater profit. I find that Lulu tends to do a better job of packaging so your POD orders don’t rattle in the box. OBS (and Amazon) leave a lot to be desired to prevent books from sliding around in the shipping box. The marketing, emailing, and statistics available on OBS, plus the ready made niche audience, makes it the best choice for one-stop service.

What I Know Now

Now that I am a publisher on OBS and have my first PDF available, I have seen all the tools that OBS makes available. Without a lot of effort and success, it is hard to get away from OBS. There are many that use both OBS and direct sales from their website. As a one man outfit, I like the utility of OBS. It is one large project I don’t have to undertake and maintain to duplicate on my website. I definitely lets the small publisher get a lot of value for the percentage taken by OBS. Otherwise, the number of eyes that might stumble on your offerings is a lot smaller. If you are a one person publisher looking to get started, OBS makes it easy to get a slice of your niche in a small niche. The present prominence and success of D&D makes now an even more opportune time to ride this wave. How much longer can it last?

[NOTE: I started this article back in 2016 after my experiences helping with the TOC. I reviewed my back list of drafts over Labor Day weekend, 2018 and completed a few of them.]